{"id":3158,"date":"2017-05-05T19:00:39","date_gmt":"2017-05-05T17:00:39","guid":{"rendered":"https:\/\/www.selbstundich.de\/evaluation-of-potential-through-funneling\/"},"modified":"2022-05-23T16:56:11","modified_gmt":"2022-05-23T14:56:11","slug":"evaluation-of-potential-through-funneling","status":"publish","type":"post","link":"https:\/\/www.selbstundich.de\/en\/evaluation-of-potential-through-funneling\/","title":{"rendered":"Evaluation of potential through funneling"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-1\"><h6>One question is essential when planning any innovative product or service : how big is my target group? Who are these people? Funneling provides the answers to exactly these questions. Look at the example shown in this paper<\/h6>\n<ul>\n<li>\n<h6>how we estimate the potential target group,<\/h6>\n<\/li>\n<li>\n<h6>how we describe consumer typologies,<\/h6>\n<\/li>\n<li>\n<h6>why actual behavior is essential for valid and meaningful results.<\/h6>\n<\/li>\n<\/ul>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:1%;margin-bottom:2%;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-text fusion-text-2\"><h6><u>Request complete Review:<\/u><\/h6>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:1%;margin-bottom:2%;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-text fusion-text-3\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f4495-o1\" lang=\"de-DE\" dir=\"ltr\" data-wpcf7-id=\"4495\">\n<div 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